Multimedia & Graphic Design
Multimedia and graphic design pieces created during my graduate and undergraduate studies at DePaul University, including the With Purpose Comes Power campaign for the 2018 PRSA Bateman Case Study Competition, and the 2019 Arthur W. Page Society Case Study Competition investigating the move from shareholder to stakeholder capitalism. While interning at a nonprofit focused on helping homeless youth, I was in charge of fundraising efforts, the Giving Tuesday campaign, and general social media.
PRAD 386 Bateman Strategy
PRAD 387 Bateman Campaigns
In 2018, I participated in the Bateman case study competition to promote the non-profit With Purpose to raise awareness of and increase advocacy for pediatric cancer and treatment options among college students.
Click the button to read more about how my team championed college students to be superheroes of the cause in our campaign, With Purpose Comes Power.
2018 Bateman Case Study Competition
Arthur W. Page Society Case Study Competition
PRAD 564 Business Skills for Strategic Communicators
An investigation into the move from shareholder to stakeholder capitalism and the implications for businesses as the Business Roundtable redefined corporate purpose in today's business landscape. This fight for the future of capitalism is rooted in a focus on all shareholders in a purpose-based model calling on businesses to live out and up to their corporate purposes.
StandUp for Kids Chicago
No, not a comedy club. StandUp for Kids is a national nonprofit organization working to end youth homelessness across the U.S. Before returning to school for my M.A., I interned as the social media manager at the Chicago branch of the nonprofit.
I set up the first content calendar and editorial schedule, and I created graphics to engage the public, many of whom were unfamiliar with the issue of youth homelessness. I ran the Giving Tuesday campaign and created content for Instagram and advertisements for Facebook.
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Click the button to learn more about the graphic design work I did during this internship.
